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The Science of Success: How Market-Based Management Built the World's Largest Private Company, by Charles G. Koch
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Review
Before diving into Charles Koch's The Science of Success, you must understand two things: Koch is an engineer, born and raised in the Midwest, and he's an autodidact, with a passion for the free market theories of Austrian economist Ludwig von Mises. Combine the two and you get a management philosophy book long on hard-edged statements where the author professes an almost Marxist faith in the "fixed laws" that "govern human well-being." His "Market Based Management" (the term is trademarked), is "The Science of Human Action." Since taking over his father's refining business in the early 1960s, this M.I.T.-trained engineer has grown Koch Industries more than 2,000-fold, expanding into petrochemicals, fertilizer, trading and, most recently, the $21 billion purchase of Georgia-Pacific. Along the way, Koch notes, there have been huge failures, including a foray into shipping and an attempt to build a cattle-feed-to-steaks agribusiness. Both fit with Koch's libertarian philosophy of allowing people to make decisions and reap the rewards or penalties that result. Employees are given "decision rights" according to their demonstrated ability to make choices that result in lower costs or returns that exceed the company's "opportunity cost," which Koch defines as the returns from investing in the best alternative. "Any employee who is not creating value does not have a real job in the MBM sense of the word," Koch writes, although a worker on the assembly line might consider his weekly paycheck real enough. Failure isn't necessarily penalized, unless an employee overlooked some necessary detail or put self-interest ahead of the corporation. "Business failures are inevitable, and any attempt to eliminate them only ensures overall failure," Koch writes. The grandson of a Dutch immigrant who settled in hardscrabble West Texas, Koch can sound like a Calvinist minister at times. He excoriates as "destructive compensation schemes" such common practices as granting cost-of-living adjustments or automatic raises when employees achieve certain levels of education or seniority. Putting his own spin on Marx, he proposes the maxim "from each according to his ability, to each according to his contribution." The Science of Success is short on concrete examples, and Koch acknowledges that implementing his Market Based Management can be difficult because of the hazy connection between, say, property rights and the day-to-day decisions of a midlevel manager in charge of a fertilizer plant. The book is especially obtuse when Koch describes his system for grading employees, a four-box "virtue and talents matrix" that balances "values and beliefs" against the skills needed to run the business. Sprinkled throughout are miniature case studies from Koch's ascent, however, including his advice to be extremely cautious about entering partnerships and to do so only with an "exit mechanism" in case it doesn't work out. (The book is dedicated in part to the family of the late J. Howard Marshall, whose own marriage to Anna Nicole Smith spawned a bitter legal battle that will probably continue beyond her recent death). Performance measures like energy costs should be measured against an ideal, not a budget, he says, and when divisions transfer products among themselves they should be at market prices for the entire amount of goods being "sold," not just a portion. Otherwise one division might wind up subsidizing another, denying Koch the chance to invest the money at a higher return elsewhere. A graphic example of Koch's clear-eyed approach to opportunity cost is the Iowa asphalt plant Koch moved when the land under it proved more valuable, on a present-value basis, than the foreseeable earnings from the asphalt production. "There is now an Ameristar Casino and Hotel where the Council Bluffs asphalt plant once stood," Koch writes proudly. Readers expecting a recipe book for business success will be disappointed, but those of a more philosophical bent will find Koch's observations fascinating. Not only has he digested the entire Ayn Rand syllabus of free market theory, but he's had the chance to put it to work from his headquarters on the plains north of Wichita. It's hard to argue with the results. The question is whether anybody but Charles Koch could pull off a similar feat. (Forbes.com, February 26, 2007) “Unlike many management books, which are little more than over-heated and overspun drivel, this one deserves as wide an audience as possible.” (The Business, Saturday 9th June 2007)
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From the Inside Flap
Charles Koch may very well be the most successful businessman you've never heard of. Under his leadership, Koch Industries has become a dynamic and diverse enterprise that Forbes called "the world's largest private company." This groundbreaking book includes the same material used by the leaders and employees of Koch companies to apply Market-Based Management (MBM) to get results. In it, Charles Koch outlines the unique management methodology developed and implemented by Koch Industries. Koch credits MBM for its 2,000-fold growth since 1967, with today having 80,000 employees in 60 countries and with $90 billion in revenues in 2006. MBM is a scientific approach to management that integrates theory and practice, and provides a framework for dealing with the ongoing challenges of growth and change. There really is a science behind success, and it can be applied to any organization. MBM is rooted in the Science of Human Action, and is defined by five dimensions: Vision—Determining where and how the organization can create the greatest long-term value Virtue and Talents—Helping ensure that people with the right values, skills and capabilities are hired, retained and developed Knowledge Processes—Creating, acquiring, sharing and applying relevant knowledge, and measuring and tracking profitability Decision Rights—Ensuring the right people are in the right roles with the right authority to make decisions and holding them accountable Incentives—Rewarding people according to the value they create for the organization When these dimensions are applied in an integrated, mutually reinforcing manner, they create continuous transformation and positive growth. Any organization—corporation, small business, nonprofit, government agency—can apply these proven principles. In addition to an in-depth discussion of MBM's five dimensions, this book also draws on Koch's candid examples of his company's successes and failures. Born out of a life-long study of economics, science, philosophy, psychology, political theory and history, MBM is essentially a practical business application of the principles that have led to innovations and the most prosperous, peaceful, robust economies in history. Let this book show you how to apply the same management philosophy that has served Koch Industries so effectively. MBM will benefit you, your company, your customers and your employees. For more information about Market-Based Management, visit www.mbminstitute.org.
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Product details
Hardcover: 208 pages
Publisher: Wiley; 1 edition (February 26, 2007)
Language: English
ISBN-10: 9780470139882
ISBN-13: 978-0470139882
ASIN: 0470139889
Product Dimensions:
5.8 x 0.6 x 8.8 inches
Shipping Weight: 13.6 ounces (View shipping rates and policies)
Average Customer Review:
4.3 out of 5 stars
190 customer reviews
Amazon Best Sellers Rank:
#52,997 in Books (See Top 100 in Books)
I worked at Koch for 7 years, in the '90s, when Market Based Management was being developed as a concept and talking point. It was exciting to be a part of the practical application of everything from Austrian economics to Greek philosophers. I would consider this book to be required reading for anyone trying to understand how to run a company in a fair and rational way. It's a quick read, but I find myself going back to it to hear the wisdom of it again and again.
I have spent my life in or near the business world and have been in a position to help suffering businesses consider better management methods. Wish I'd read this book years ago. It is no wonder Charles Koch and his family have achieved what they have. As to their detractors, if you haven't read this book or haven't been inside the Koch organization you probably don't have a clue as to what you are talking about. READ IT and profit from Charles Koch's generosity in sharing this with the world. The thoroughness with which they have thought and worked out their management philosophy and methods are amazing. This together with their success is a solid testimony for a free market economy.
Charles Koch provides a thorough breakdown of the management system developed at Koch Industries Inc. His comprehensive understanding of free market economics is instilled in the fundamentals of the company and its drive to produce long-term value. I read the Kindle version, and my main criticism would be that parts were didn't flow very well based on the short sections with a new heading every page or two and frequent asides or quotes inserted in the text. This choppy layout made it more difficult to see the unity of each chapter and grasp the framework of the idea. Overall, I thought MBM is an interesting concept and I would be interested in a more detailed presentation of its application to KII operations.
I had really high hopes for this book, I honestly did. I was expecting a scientific analysis of this business management style but, instead, I have thus far seen just a hazy picture of the author's ideals for society. The book takes on a decidedly boastful tone wherein the author remarks in literally every few paragraphs about the self-attributed meteoric rise of their business, but there are very few details regarding implementation of MBM principles in this book.The author speaks of quantitative analyses and science-based business management, but then provides little or no details on the actual science for the implementation of this style. For example, the author says to hire the right people for the right position - well, of course - but doesn't go much beyond that simple phrase at all to say HOW to do that. He says to incentivize people based on how much value they add to the company but, again, no good details or examples on HOW to do that. The best piece of advice the author has provided thus far is basically "don't get sued."There are charts and graphs which are poorly defined and barely talked about, leaving the reader clueless about how to truly interpret the data therein. The book also has a very reminiscent tone of the author's endeavors in the 60's, 70's and 80's, but, again, not a whole lot else in terms of quantitative content.Admittedly, I'm only 3/4 of the way through the book, but every turn of the page I have been waiting for something groundbreaking, some concrete examples and have thus far gotten few, if any.I gave it an "ok" rating because if you enjoy learning the history of the author's business endeavors, hearing someone boast about their business' 2000% growth every couple paragraphs, or learning of the author's vision for society at large, then it is worth the read. Otherwise, there are probably better business management books out there.
I was captured by the logic and soundness of this book. Or, maybe I was captured by the author's authority in the subject? Either way, what you have here is, as far as I can tell, the keys to play with the big boys. Can anyone refute Koch's skillset in building a large company? If every book I've read were this good, I could have retired by now.Personally, I love his references and holistic application libertarian economics. I just didn't know they apply to business also. Here comes the inflammatory comment: If you want to operate like any government in existence (lousy) then avoid books like these. If you prize freedom, discipline and ethics, this is a special and enlightening read. It's short and sound. Great book all around.
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